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Features › Loyalty program
Marketing & retention

Loyalty program

Points for every visit or franc spent, redeemable for rewards. A simple, automatic loyalty scheme that gives clients a reason to book with you again instead of shopping around.

Get started freeSee all features
No credit card required.

Works with the tools you already use

  • Stripe
  • Mollie
  • Payrexx
  • Datatrans
  • PostFinance
  • Twilio
  • Mailchimp
  • Brevo
  • Google Calendar
  • Google Meet
  • Outlook
  • Apple Calendar
  • ChatGPT
  • Claude

How it helps you

Marketing & retention

More repeat visits

A points balance is a standing reason to come back to you.

Runs itself

Points accrue and redeem automatically - no stamp cards, no spreadsheet.

More on Promotions

How to turn it on

Salons, spas, gyms, cafés-style repeat businesses.

  1. Open Settings → Programs and enable loyalty.
  2. Choose how points are earned and what they are worth.
  3. Points accrue automatically on every booking.
Open Settings → Programs in your console →

“Set up your whole business in an afternoon - then let online booking fill the calendar while deposits and reminders keep no-shows away.”

The promise of Lorenly

Why Lorenly

  • Operators firstDesigned for the person running the business - built around your time and clarity, not vanity metrics.
  • Beautifully brandedYour colours, your logo, your domain. Clients see your brand on every page - never ours.
  • AI-readyA website assistant that answers and books, and discoverability by AI agents - out of the box.
  • Free to startA genuine free plan, no credit card required. Upgrade only when you're ready to grow.

Works well with

Promotions

Announce offers where clients will see them.

Memberships & subscriptions

Recurring revenue on autopilot.

Marketing campaigns

Bring clients back with a message.

Guides to run a smoother appointment business

Client relationshipsClient retention and rebooking: a practical playbookRead guide →Affiliate programEarn with Lorenly: how the affiliate program worksRead guide →Example workflowWorkflow: a permanent makeup consent form sent with the booking emailRead guide →
Browse all guides

Switching to Lorenly is easier than you think

Bring your clients, upcoming appointments, services and gift cards across with a guided import - on Pro, our team does it with you.

See how migrating works

Frequently asked questions

How do I enable Loyalty program in Lorenly?

Open Settings → Programs and enable loyalty. Choose how points are earned and what they are worth. Points accrue automatically on every booking. You'll find it under Settings → Programs.

Who is Loyalty program for?

Salons, spas, gyms, cafés-style repeat businesses.

What does Loyalty program do?

Points for every visit or franc spent, redeemable for rewards. A simple, automatic loyalty scheme that gives clients a reason to book with you again instead of shopping around.

Ready to try Lorenly?

Free plan available. No credit card required.

Get started freeNo credit card required.