How it helps you
The whole history
Past visits, spend and notes in one place, ready before they arrive.
Notes that travel
Preferences and warnings follow the client across every booking.
Segments for marketing
Find lapsed clients, big spenders or a service's regulars to target.
How to turn it on
- Clients are created automatically on first booking.
- Add notes, tags and preferences from the client profile.
- Use the list to filter and target groups.
Who it's for
Every business that wants relationships, not just transactions.
Why Lorenly
Operators first
Designed for the person running the practice — built around your time and clarity, not vanity metrics.
Beautifully branded
Your colours, your logo, your domain. Clients see your brand on every page — never ours.
AI-ready
A website assistant that answers and books, and discoverability by AI agents — out of the box.
Free to start
A genuine free plan, no credit card required. Upgrade only when you're ready to grow.
Works well with
“Set up your whole practice in an afternoon — then let online booking fill the calendar while deposits and reminders keep no-shows away.”
Frequently asked questions
How do I enable Client records (CRM) in Lorenly?
Clients are created automatically on first booking. Add notes, tags and preferences from the client profile. Use the list to filter and target groups. You'll find it under Clients.
Who is Client records (CRM) for?
Every business that wants relationships, not just transactions.
What does Client records (CRM) do?
A full history for every client — past appointments, spend, notes, forms, no-shows — building a picture that makes each visit feel personal and every marketing message relevant.
Ready to try Lorenly?
Free plan available — no credit card required.